Hey, I’m Kennedy, the founder of Soboard Socials — a social-first creative business rooted in strategy, culture, and content that connects.

I come from a diverse background — with a business education and an early career in the legal field, I’ve always valued structure, clarity, and strong communication. But as a lifelong artist and musician, the creative world has always been a natural fit. In 2020, when the world shifted online, I followed that creative pull — diving into content, storytelling, and digital strategy. And I haven’t looked back since.

Since then, I’ve worked with national brands across fashion, lifestyle, sport, and events — managing socials, directing shoots, sourcing and managing talent, creating campaigns, capturing video content in house and at events, and collaborating with some seriously big names (yes, even world-class athletes and global brands). I’ve led everything from reactive content and ad creative to UGC rollouts and influencer campaigns.

I started Soboard Socials because I saw how much potential was being lost in average content. We’re here to change that. We bring the strategy, the creativity, and the culture-awareness needed to make content that doesn't just blend in — it builds brands and sparks real connection.

Let’s make content that stop the scroll and starts real conversations.