Hey, I'm Kennedy — founder of Soboard Socials.

I came from the business and legal world, which means structure, strategy and big-picture thinking are second nature to me. But I've always had a creative side - rooted in media, art, music and storytelling. When those two things collided, I stopped trying to choose between them and built a career at the intersection.

Since then I've led campaigns, directed shoots, managed activations and built content that's reached hundreds of thousands of people — across national brands, global names and media personalities in fashion and beyond.

I started Soboard because I kept seeing the same thing: businesses that were genuinely good at what they did, with social media that didn't come close to showing it. That gap frustrated me. Closing it is what I do.

We stay close to your business, learn what actually matters to your audience, and build a social presence that reflects how good you already are. No copy-paste strategies. No trend-chasing for the sake of it. Just work that's specific to you — and results you can point to.

If your social media isn't showing what your business is worth, that's where we come in.